My role
Product Re-Design, content Migration, and strategy
JP Morgan Commercial Banking Division - Client
JP Morgan Commercial Banking Division - Client
Illustrator, 2013
The Problem:
JP Morgan Chase faced the challenge of outdated web content and a cumbersome content management system, hindering user experience and impeding efficient content management processes. Navigating through legacy systems was time-consuming and led to inconsistencies in content presentation and user usability issues.
The Solution
Solution: As a UX Designer at JP Morgan Chase, I led the initiative to address these challenges head-on by orchestrating content migration from legacy systems to a modern content management system. By leveraging my UX design principles and methodologies expertise, I collaborated closely with cross-functional teams to understand user pain points and business requirements. I developed a comprehensive strategy to streamline content migration while enhancing the overall user experience.
The Result
The result was a seamless transition to a new content management system that significantly improved user experience and operational efficiency. Through meticulous attention to detail and a user-centric approach, I optimized navigation structures, refined information architecture, and enhanced content presentation to deliver intuitive and engaging digital experiences. The successful execution of this project not only elevated the digital presence of JP Morgan Chase but also positioned the organization to better meet the evolving needs of its users in an increasingly digital landscape.